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About Built On Struggles: Embrace the Pain, Wear Your Struggles
Welcome to Built On Struggles – the fitness brand that gets it. No fake positivity, no sugarcoated gym motivation. Just raw, honest products that speak to the struggle we all face – in the gym and in life. Founded by two gym bros who know the grind isn't just physical, our brand combines dark humor, realness, and quality fitness apparel and accessories for those who understand that strength comes from overcoming the toughest challenges.

Who We Are
Built On Struggles was born out of frustration with the traditional fitness industry. We're not here to sell you an unattainable ideal. Instead, we embrace the flaws, the battles, and the dark humor that come with pushing yourself every day. Whether you're lifting weights, battling mental health, or just trying to survive, Built On Struggles is here for you.

Josh and DeAngelo, the co-founders, are proof that you don’t have to be perfect to thrive. We’re a tall & skinny/short & fat duo, defying the typical gym bro stereotypes, and we want our products to reflect that same realness. No gimmicks, no false promises – just honesty, comfort, and a good laugh.

What We Offer
At Built On Struggles, we offer a wide range of fitness apparel and accessories designed for those who live with grit and humor. From gym bags and caps to oversized tees and sweatshirts, our gear is built to last, just like your mental and physical endurance.

Gym Bags: Our heavy-duty gym bags are designed to carry your weights and your emotional baggage. Tough, spacious, and sarcastic – just like you.
Fitness Apparel: Whether you're hitting the gym or lounging at home, our oversized tees, crewneck sweatshirts, and cuffed beanies are crafted for comfort and style. Wear your emotional strength on your sleeve.
Accessories: Our accessories, like distressed caps and fanny packs, are made to withstand your daily grind while showcasing your dark humor.
Each product reflects our core belief that strength is forged through struggle. We don’t offer "quick fixes" or easy answers. Instead, we create high-quality, durable products that resonate with the realities of both physical and emotional toughness.

Why Choose Built On Struggles?
Authenticity: We keep it real, embracing both the physical challenges of fitness and the mental battles that come with it.
Quality: Every product is made to last. Our gym bags, clothing, and accessories are designed for maximum durability and comfort.
Dark Humor: Life’s tough, but why take it so seriously? Our designs combine fitness culture with a touch of sarcasm to make sure you never take yourself too seriously.
Our Mission: Strength Through Struggle
Our mission is simple: to create fitness gear that celebrates struggle. Whether you're lifting weights, battling your demons, or simply trying to make it through the day, Built On Struggles is here to remind you that you’re not alone. We’re here for the broken, the beaten, and the relentless – those who keep pushing, no matter what.

We know you don’t need another generic motivational quote to get you through the day. What you need is a community of people who understand the struggle, the frustration, and the humor in it all. We’re proud to be that community.

Join the Struggle
Ready to embrace your own struggles? Browse our collection now and join a community that knows exactly what you're going through. From gym bags to fitness apparel, each product is a reminder that strength is earned, not given. Buy Built On Struggles today, and wear your story.